Custom Plush Toys & Soft Figures

Custom Plush Toys & Soft Figures from Longtian: custom plush toys and soft figures for museums, scenic attractions, enterprises and universities. Our MOQ starts from 50 pcs. Sampling usually takes 5–7 days after the digital proof is approved; mass production takes about 15–25 days after sample approval. Price depends mainly on size, fabric, embroidery or print detail, packaging and quantity; we do not publish a fixed price list — each project is quoted from your artwork and quantity. Sample and mold fees are quoted per design. Payment is T/T 30% deposit and 70% before shipment (PayPal for samples); trade terms are EXW, FOB Shenzhen or DDP by quote. An NDA is available on request.

A plush toy makes a mascot huggable, which is why museums, attractions and brands use soft figures alongside harder merchandise such as pins and magnets. We handle the design proof, sampling and production, then pack for export.

Crafts and processes

• Pattern making from character artwork
• Cut-and-sew plush with embroidery or printed fabric
• Stuffed soft PVC or hybrid soft toys
• Safety-eye or embroidered faces
• Blind-box or window-box packaging for series

Plush starts with a pattern engineered from the character drawings. Fabric is cut, embroidered or printed, sewn and stuffed. Faces may use safety eyes or full embroidery depending on the market. Soft PVC parts are sometimes combined with fabric. Because plush is often bought for children, labelling and material choices should follow the destination market's rules — we provide material information; your compliance team confirms requirements.

Materials

• Plush fabrics (short pile, minky, felt accents)
• Polyester stuffing
• Embroidery thread and printed fabric panels
• Safety eyes or embroidered features
• Woven or printed labels

Fabric choice changes the hand feel and the price; embroidery is more durable than printed faces for toys that will be washed.

Sizes

• Small bag charms are commonly about 10–15 cm
• Standard shop plush is often about 20–35 cm
• Larger display plush is quoted individually

Size is chosen with the level of facial detail; smaller plush needs simplified features.

Packaging

• Poly bag
• Hang tag
• Window box
• Blind-box outer for series

Hang tags carry the character name and barcode; window boxes help display on shelves.

Customization options

• Height and pose
• Fabric type and colour
• Embroidery or print details
• Sound or simple interactive features quoted per design
• Hang tags and retail boxes

Who orders them and why

• Museums: collection or mascot plush for families.
• Scenic attractions: site mascot soft toys.
• Enterprises: brand mascot giveaways.
• Universities: campus mascot plush for stores.

Design tips

Approve a colour fabric swatch early. Embroidered faces travel better than stickers. Plan hang tags and barcodes with the retail team before bulk production. If the plush will ship by air in volume, confirm carton dimensions early so freight quotes stay accurate. Keep spare fabric from the approved lot for small repair reorders.

What affects the price (no fixed list)

Price is quoted per project. The main drivers for plush toys and soft figures are material and process, size, finish detail, packaging and quantity per design. Sample and mold or setup fees are quoted per design. We do not publish USD prices.

Files and details that help us quote

Please include: artwork or reference images, preferred size and material if known, quantity per design, target delivery date, destination country and packaging preference. If you have a target retail price, share it so we can suggest a suitable process.

Quality checks before shipping

Finished pieces are checked against the approved sample for outline, colour, plating or paint, attachments and packaging before cartons are sealed. Tell us if you need photos, videos or a third-party inspection for larger orders.

Ordering workflow: sample → approval → production → QC → shipping

1. Enquiry and brief. Send artwork or reference images, the quantity, target retail price and delivery date. Our MOQ starts from 50 pcs.
2. Recommendation and quote. We suggest material, process, size and packaging, and quote per design. Any sample or mold fee is quoted per design.
3. Digital proof. Our design team prepares a proof showing outline, colours, finish and dimensions. Revisions continue until you approve it.
4. Physical sample. Sampling usually takes 5–7 days after proof approval. You check the sample by photo, video or courier.
5. Approval and deposit. Payment is T/T 30% deposit with 70% before shipment; samples can be paid by PayPal.
6. Mass production. Production usually takes about 15–25 days after sample approval, depending on quantity and process.
7. Quality control. Goods are checked against the approved sample for colour, finish, attachment hardware and packaging before cartons are sealed.
8. Shipping. We ship by express, air or sea under EXW, FOB Shenzhen or DDP, quoted per order. An NDA is available on request.

Related products and projects

• Custom IP Figurines
• Custom Keychains
• Custom Canvas Tote Bags
• Project types and case study
• Buying guides
• All products

Related guides

• Artwork-to-sample product development checklist
• Supplier due diligence and logistics for museum souvenirs
• Souvenir packaging options for museums, scenic areas and events

Start your project

Send your artwork, quantity and target date to WhatsApp +86 18811875118 · WeChat 15220268909 · [email protected], or use the contact page. See also how to order, shipping & pricing and our buying guides.